With any luck, I'll have another idea...
As a student of industrial design, my professors taught me about acute awareness; that is, to embrace life's everyday experiences.
Open eyes, open ears, open senses; observe, listen and feel because these experiences offer spectacular insight into the human condition.
From professors to professionals, there are those in our industry who pursue and evolve methodology, process and solution. The scope of design has been broadened to include multi-disciplines. It demands a holistic approach, a depth and breadth of thinking, a focus on individual behavior and the orchestration of a range of different design inputs.
I am inspired and influenced by those who focus and work squarely on innovation, sustainability, and transformative design through a human-centered ethos.